The goal is to assist Canadian meals corporations attain worldwide markets
20 June 2024
2 minute learn
Francis Drouin, Parliamentary Secretary to the Minister of Agriculture and Agri-Meals, announced this week an funding of as much as $5.5 million over three years to Group Export Agri-Meals Québec-Canada by way of the AgriMarketing Program, an initiative beneath the Sustainable Canadian Agricultural Partnership, to assist Canadian agri-food corporations in reaching worldwide markets.
This funding will permit Group Export to offer assist to corporations coming into a overseas marketplace for the primary time in addition to these at the moment buying and selling in overseas markets. The targets of the challenge actions are to allow Canadian corporations to advertise their agri-food merchandise overseas, to safe concrete gross sales and contracts of their goal markets, and to extend the worth of worldwide agri-food exports in all classes of agri-food merchandise.
Group Export’s challenge actions embrace facilitating enterprise conferences, supporting attendance at commerce reveals, offering technical coaching, and organizing commerce missions.
“Due to the arduous work of Canadian producers, processors, and exporters, our agriculture and meals exports reached practically $100 billion final 12 months,” stated Lawrence MacAulay, Canada’s minister of agriculture. “I need to hold that momentum going and make Canada the provider of selection for patrons around the globe. I’ve little doubt that this essential funding will give Canadian agri-food exporters the assist they should get their top-quality merchandise on much more kitchen tables.”
“It is a pleasure to announce this important funding our authorities is making so Group Export can assist companies which are becoming a member of worldwide markets for the primary time and bolster the success of present cross-border operations,” added Drouin. “It will stimulate the financial system and drive earnings to hardworking, deserving producers.”
“The exports of Canadian agri-food companies in Quebec amounted to a minimum of $11.3 billion in 2023, and this funding will definitely assist progress within the coming years,” added Martin Lavoie, president and CEO of Group Export Agri-Meals. “I want to thank Agriculture and Agri-Meals Canada for its continued belief in our group.”